What's new
in Parabola?

It's now easier to set a reply-to address and use line breaks in the body of your emails.

The Insert If/Else Column step has been updated with a fresh interface, giving you the ability to apply logic in plain English. You can also now combine dynamic column references with static text for even more powerful rules.

We made it easier to navigate between the flows page, builder, and flow dashboard, co-located similar settings, and unified the design language so it’s more intuitive to take action on your flows.

Our Shopify integration is now live for all users! Seamlessly pull in orders, customers, products, inventory, and more to use in Parabola. Automatically create and update customers, update product-collection relationships, and change inventory levels in Shopify.

We heard from customers that it would be helpful to have ready-to-use templates at their fingertips, so we added some of our most used recipes to the sidebar! Pre-built flows, with baked-in best practices, now ready for whenever you need them.

It's now even easier to pull in preset and custom reports based on whatever metrics/dimensions you care about. We've loaded in 40+ presets to match the reports you're used to seeing in Google Analytics and help you get up and running quickly. Goal conversion data is also more accurate and metric dimensions now use more recognizable names.

It's now easier to work with dynamic dates, like being able to pull orders from the last month. We also added the ability to filter for unfulfilled orders & improved the experience of pulling in order-level data.

We made it easier for our e-commerce customers to work with their ShipStation data. Now you can easily combine data from ShipStation and other tools (like Shopify!), build analytics flows, set up customer alerts, and more!

The Send to Google Sheets step now appends data to your selected sheets more reliably.

The Pull from Shopify step now supports Open and Closed order status filtering.

We've updated the names of our steps in order to provide more clarity around the directionality of integrations and the functionality of steps. Longer, previously truncated, step names will now wrap to additional lines, as well!

The Pull from Shopify step's timezone will now automatically match your store's timezone when the step is created.

We built a new Pull from email attachment step so you can automatically clean up, analyze, and take action on your flat file data (CSVs) by just emailing a CSV to a dedicated email address. Published flows are triggered immediately upon receiving the file. We’ve already seen customers use it to integrate with their 3PLs, warehouses, and anywhere they regularly receive CSV files.

The Find overlap step improves upon our old List Contains step with new, streamlined settings that make it even easier to compare one table to another and show you the rows that match, or those that don't. You can even match based upon case-sensitivity or approximate matching.

Invite your friends to use Parabola and you'll both earn credit when they sign up! Click your profile photo and then the "Share" button to get your invite link.

We fixed an issue where numbers would sometimes incorrectly display with extraneous decimals, like “2.0000000000001” instead of “2"!

Support Additional CSV File Types

We improved our flow saving logic to make it faster and more reliable.

We added better handling to snippets to more reliably preserve import and export settings.

Along with basic syntax highlighting, we've added formula validation, error handling, and auto-complete when typing in headers in the Math step.

We fixed an issue where autocomplete in Chrome would cover up a step's settings!

You’ll now see basic syntax highlighting (color!) in the calculation field to easily spot column names amongst your operations.

We've made onboarding more detailed and valuable, giving new users a better first experience.

We updated the Twilio library and can now pull in more messages!

We fixed a bug that occasionally made the results view not show any data.