Connect to the BigCommerce API with Parabola

Learn how to connect BigCommerce with Parabola via its API, along with practical use cases the connection allows for.
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Gray Levine
Last updated:
May 14, 2025

Connecting via API with with BigCommerce enables organizations to automate their e-commerce operations through a scalable commerce platform. This powerful connection allows businesses to streamline their online store workflows while maintaining seamless order processing and inventory management, all through a robust API that supports sophisticated e-commerce automation.

How do I connect via API?

  1. Connect to the BigCommerce API through Parabola by navigating to the API page and selecting BigCommerce
  2. Authenticate using your BigCommerce credentials and configure necessary access tokens
  3. Select the data endpoints you want to access (products, orders, customers, store data)
  4. Configure your flow in Parabola by adding transformation steps to process your store data
  5. Set up automated triggers for catalog updates and order processing

What is BigCommerce?

BigCommerce is an enterprise e-commerce platform that provides comprehensive tools for building and managing online stores. As a leading SaaS e-commerce solution, BigCommerce enables organizations to create powerful online shopping experiences while maintaining scalability and performance across multiple sales channels.

What does BigCommerce do?

BigCommerce provides a comprehensive e-commerce platform that enables organizations to manage their online retail operations efficiently. Through its API, businesses can automate sophisticated store workflows while maintaining customer experience and operational efficiency. The platform excels in handling e-commerce operations, supporting everything from product catalog management to order processing and customer relationship management.

The API enables programmatic access to BigCommerce's full feature set, including store management, order processing, and customer data operations. Organizations can leverage this functionality to build automated e-commerce workflows, manage catalog updates, and coordinate complex store operations while maintaining optimal performance and reliability.

What can I do with the API connection?

Catalog Management Automation

Through Connecting via API with with BigCommerce, retail teams can automate their product catalog workflows. The API enables automated product updates, price adjustments, and inventory synchronization. This automation ensures accurate product information while reducing manual maintenance.

Order Processing Integration

Organizations can leverage the API to automate their order management processes. The system can handle order retrieval, status updates, and fulfillment coordination. This automation helps maintain efficient operations while improving customer satisfaction.

Customer Data Management

Marketing teams can automate their customer data operations through the API connection. The system can manage customer profiles, track purchase history, and coordinate loyalty programs. This automation streamlines customer relationship management while enhancing personalization.

Multi-Channel Synchronization

Operations teams can automate their multi-channel presence through the API. The system can coordinate product data, inventory levels, and pricing across different sales channels. This integration ensures consistent brand presence while simplifying channel management.

Analytics and Reporting

Business teams can automate their e-commerce analytics through the API. The system can generate sales reports, track performance metrics, and analyze customer behavior. This automation provides comprehensive oversight while simplifying reporting procedures.

Through this API connection, organizations can create sophisticated e-commerce workflows that leverage BigCommerce's capabilities while eliminating manual operations and reducing complexity. The integration supports automated catalog management, seamless order processing, and comprehensive analytics, enabling teams to focus on growth strategies rather than platform administration.

Parabola FAQ

What is Parabola?
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Parabola is an AI-powered workflow builder that makes it easy to organize and transform messy data from anywhere—even PDFs, emails, and spreadsheets—so your team can finally tackle the projects that used to feel impossible.

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With Parabola, you can automate any process across spreadsheets, emails, PDFs, & siloed systems. Whether it’s reconciling data across systems or generating the same report every week, Parabola gives teams the power to automate it—all without IT support.

What does Parabola integrate with?
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Parabola integrates with virtually any system. In addition to 50+ native integrations like NetSuite & Shopify, Parabola offers an API & the ability to integrate via email. Connect to thousands of tools—and work with unstructured data like emails and PDFs.

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The best Parabola use cases are recurring processes that involve complex logic and messy data coming from multiple data sources. In practice, this could look like auditing invoice PDFs, generating recurring reports, or alerting the team of discrepancies.

Who are some of Parabola’s customers?
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Teams at Brooklinen, On Running, Flexport, Vuori, and hundreds more use Parabola to automate the work they thought would always be manual. Explore more on our customer stories page.

How do I get started with Parabola?
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The best way to get started is to sign up for a free account at parabola.io/signup. Our customers range from individuals to massive enterprises—so whether you'd like to start self-serve or with a guided product tour from an expert, we'll help you find the right package for your team.