View All Docs
Product overview
Account overview
Integrations
Transforms
Security
Hide Navigation
Integrations
Transforms
Security
Product Overview  

Introduction to Parabola

Parabola is a drag-and-drop spreadsheet alternative that runs entirely in your browser. We have a library of customizable, prebuilt components called steps that anyone can use to pull data from anywhere, combine and transform it in bulk, and send it where it matters most.

Why should you use Parabola?

Parabola gives you back time. Instead of getting caught in the weeds, you can now automate manual data tasks that previously consumed your day-to-day. Think copying and pasting between platforms, dragging Excel formulas by hand, and exporting CSVs from various tools. Parabola empowers you to easily ingest business data, combine sources across your tech stack, and highlight key intel to how your business (or a client's) is performing--and you can do all of this without having to know or write a single line of code.

Think of Parabola as an extension of yourself, but faster and more consistent. You can schedule workflows in Parabola to run any and all hours of the day, even when you're not working, and you don't need to worry about the human error that's inevitable when doing data tasks manually. Once you build one workflow, you can set it on a schedule or share it with your team. Parabola saves you time and mental energy so that you can focus on higher-leverage, more complex tasks to help your business succeed.

Why live in spreadsheets if you don't have to? Hand off your tabular data tasks to Parabola, and get back more human moments in your day.

Who can use Parabola?

Anyone who does manual, repetitive data work can use Parabola. If you're comfortable working in spreadsheets and have an understanding of your business data, that's all you need to be successful. Your data sets can be tiny, or huge. You don't need a computer science or engineering background. That's why some of our most successful customers are operations or supply chain specialists who are experts in what they do, and understand the power of accurate, readable data.

What can you do in Parabola?

The opportunities are truly endless! With our prebuilt integrations and ability to connect to most APIs, we've been able to support people across countless industries and functions. Here are some of the awesome things we've seen our customers do on Parabola that may be a good start for you:

  • Automatically update your inventory in Shopify (or elsewhere) based on what's available in your warehouses
  • Compare carrier rate cards to optimize outbound freight costs
  • Analyze your marketing channel performance using our Google Analytics and Facebook Ads integrations
  • Notify your team via Slack, email, text message based on important customer events
  • Take a huge list of products and set conditional rules to create Shopify collections in bulk

Check out some of the options for sending data to external destinations in this Parabola University video.