Advice from four ecommerce leaders on tactical ways to protect your brand from order and returns fraud.
From automated cost analysis systems to master COGS files, today’s ops leaders are speaking finance fluently and building bridges between execution and economics.
As Pair Eyewear expanded their wholesale business, an influx of POs were flooding the team’s inbox. Here’s how they tackled that challenge with Parabola.
Despite unpredictable shipping blockages, pressure from execs to cut costs, and planning for holiday in full swing, operations leaders are finding ways to stay afloat.
Parabola’s founder and CEO writes about his vision for supporting — and championing — the knowledge point people that make their businesses run.
Even the best plans regarding freight tend to change when the boats hit the water. But that’s no reason you can’t have a complete, real-time view into your in-transit freight — by SKU and by destination, no less. Watch this 5-minute walkthrough to find out how.
Dealing with data from HR or Workforce Management software isn’t always easy, which is why it often ends up siloed away from all the other critical info within your business. But it doesn’t have to be that way! Watch this 5-minute tutorial to learn more.
Have you noticed that the number of new customers Facebook and Google say they’re sending you each day don’t always align with your ecommerce sales data? Here’s how you can use Parabola to automate a true-up. Get the right answer quickly and automatically every day.
Managing pending Ecommerce orders manually is no fun. Here’s how to automate the pain away! In this 5-minute tutorial you’ll learn how you can set up a repeatable, shareable, automatic flow to grab all your stuck orders and turn them into actionable team AND customer alerts.
Parabola is an excellent tool — there’s a reason I’m so excited to work here! — but there’s no getting around the fact that users have to consume a lot of information to successfully automate a workflow. We use modals to help solve for that.
In-transit inventory, also known as pipeline inventory, refers to inventory that has been purchased and is en route to a physical store, warehouse, or distribution center. Though this inventory hasn’t been received at a physical location, it is still included as part of a brand’s overall inventory levels.
Inventory forecasting isn’t easy, but Parabola makes this often-complicated process repeatable, understandable, and automate-able. Read more to learn about Inventory Forecasting, and to see a breakdown of a Parabola Flow that automates the process.
By building a Parabola Flow, I’m able to keep my Design team’s browser width breakpoints up-to-date and accurate, giving us consistent confidence that we’re designing for the right screen sizes. This simple automation saves me hours and gives me access to fresh data I otherwise wouldn’t have.
Running an inventory process for an ecommerce business is a drag… but Parabola can help! Take a look at this video walkthrough to learn how you can move your manual inventory work into automated Parabola Flows:
As we look ahead to 2022, we look back on our major investments of 2021: bolstering team collaboration, making Flow building more delightful and powerful, and launching new integrations.
We can't quite believe it's already November and the holidays are around the corner. The team released some big product updates in the last few months to make Parabola a more powerful place to work together with your team.
It's been an exciting month of product updates at Parabola HQ, with some highly anticipated feature releases, not to mention visual & performance improvements! Headlining these feature releases is our new "Send to Airtable" step, along with our new FTP integration. Make sure to also take a peak at our new website!
Our CEO, Alex Yaseen, joined Shopify Expert Steve Hutt's eCommerce Fastlane podcast to talk about how Shopify stores such as Volcom, Great Jones, and UMZU are unlocking new levels of productivity through data automation.
We're wrapping up 2020 with some new features and offerings, and putting a bow on some projects that have been in the works for a while. Fresh visual update to steps, new Shopify features, updated find and replace, and more!
As the end of 2020 is quickly approaching, our whole team is heads down working to make steps even easier and more intuitive to use, improve the early experiences for new customers, and supplement all of that work with revised, consolidated educational resources to help all customers get more out of Parabola (more to come on this one very soon!).
It's been an exciting month at Parabola, with some major launches and various product improvements to show for it!First, we introduced out Facebook Ads Integration, which gives you the ability to pull in over 400 unique metrics from Facebook.
Our Shopify integration is officially out of beta and now available to all users! Not only that, but we also made some useful updates to make it easier to work with dynamic dates, to be able to filter for unfulfilled orders, and we improved the experience of pulling in order-level data. That's not all! We also added support for calculating and issuing refunds with our Send to Shopify step. Now you can take a list of items, and their orders, and issue refunds automatically.
Former head of operations at Birchbox, Rent the Runway, and Shyp and co-founder of leading ecommerce consultancy Second Marathon, Matt Hertz provides
Today, there are two very different kinds of computer users: those who manually operate a computer via much drudgery and those who program computers to do work for them. Most of the benefits have accrued to those who can program a computer, but Parabola is here to help the others.
Summer is in full swing and we've been hard at work continuing to improve Parabola for our users! Here are some highlights of what we've been up to: invite links, improved math step, email attachment step, and a new What's New page.
Robert Walker, Vice President of Growth at UMZU, uses Parabola to access the data across all of the different platforms they use, like Shopify, SkuVault, Google Analytics, and bring that data together to make important business decisions.
We recently launched a handful of new features that make building in Parabola even easier and more fun. This month we focused on new resources to help customers get more out of Parabola, quickly.
.png)
.png)
.png)
.png)
