In 2019, it should come as no surprise to you to hear that targeted messages perform better. But segmenting email lists can be tedious — manually copying each email and pasting job function data back into Excel? No thanks. This example shows how you can use a service like Clearbit to enrich your mailing list with job functions and more precisely target certain users with custom messaging.
This recipe allows you to use Typeform as a lead capture form and push your newly captured leads directly into Apollo. Bypass the need for a true CRM or an expensive marketing automation tool with this recipe and start reaching out to leads as soon as they inquire.
Lastly, the best part is, with Parabola and Apollo's API, you can set these tasks to run automatically by scheduling them at whatever interval you choose: daily, hourly, or even every 5 minutes!
To learn more about setting up your Apollo API as a destination in Parabola, follow these step-by-step instructions: