The Search Terms Report is a great way to discover high quality new keywords for your Google Ads campaigns. One common workflow is to take top performing keywords from the Search Terms report and add them as exact match keywords. In this example, we demonstrate how to do exactly that in Parabola! The flow first pulls in the top keywords from the search terms report that have not yet been added to your account, then it adds them to the most relevant ad group and sends you an email report when it's done.
This recipe allows you to use Typeform as a lead capture form and push your newly captured leads directly into Apollo. Bypass the need for a true CRM or an expensive marketing automation tool with this recipe and start reaching out to leads as soon as they inquire.
Lastly, the best part is, with Parabola and Apollo's API, you can set these tasks to run automatically by scheduling them at whatever interval you choose: daily, hourly, or even every 5 minutes!
To learn more about setting up your Apollo API as a destination in Parabola, follow these step-by-step instructions: